Brands today are operating in a continuously evolving landscape, with many channels of communication. Public Relations has come a long way from a simple press release outreach to multiple levels of engagement, from traditional media to sophisticated digital and social platforms. Intelliquo is a boutique agency that creates customised visibility and engagement solutions for brands. We put the ‘Public’ back into Public Relations.
Intelliquo is a multi-genre agency with a boutique approach and specialization. We think of ourselves to be a medium between your brand, the media and the public. With a proven track record across Fashion, Retail, E-commerce, Hospitality, Real Estate, Travel & Tourism, Health & Wellness and Art & Design sectors, we aim to provide our clients a complete 360° approach. At Intelliquo, we go over and above the call of duty that involves only Public Relations. We specialize in soft marketing, event conceptualization, social media and content that come together to create a well-rounded campaign for sustained and effective communication. The agency has strong relationships with media, editors and other decision-makers and key influencers, ensuring an all around impact.
Intelliquo’s team is a hand picked set of people, passionate about their jobs and ready to take on any challenges head-on.
A wide spectrum of services that offer a 360° outreach. A creative story-telling process that involves all platforms from traditional media to digital and social ones. The aim is to offer a comprehensive service that will help the brand across consumers, stakeholders and Industry.
A strategic approach to media that offers campaigns that range from localised media to PAN-India reach. Desk side pitches to editors and a realistic approach is what makes the cut for a good story.
Working with brands to create a unique narrative to break the clutter. We work with brands on their positioning, universe and outreach to ensure that they get a better ROI for every activity.
Each brand has a story to tell, and we help brands evolve their language and positioning to ensure that they are not just speaking to the right audience, but also saying the right things.
Social Media builds the buzz, drives consumer perception and is the spine of every brand today. Are you speaking the right language on the right Platform? Is there engagement on your brand? Let us help you decide that .
In a cluttered world of Influencers, its important to know whom to reach out to, in terms of the ones that will speak your language. Build long-lasting relationships with Influencers who matter.
Community is the future of marketing and PR. Reach out to the right community for tapping into a captive audience of people. Create strategies that will help you woo the right kind of community.
A brand's reputation is the most important thing across stakeholders and industry. We create content and provide platforms to help build the brands corporate reputation from profiling to industry participation. We identify the relevant speaker opportunities and lobby for awards to build upon your corporate profile.
We believe that success and hard work go hand in hand and armed with this mantra we have successfully built inroads into the complex maze of Journalism and Reporting in a diverse country like India.
Have a look at some of the exciting events we work on with our clients.
The brainchild of Priyanka C. Raina and cricketer Suresh Raina, GRF is dedicated to creating awareness and work closely with mothers and children who require help ranging from physical to mental health issues and beyond. Intelliquo was a part of their campaigns since inception and also assisted in collaborations with various NGO's and hospitals like PGI in Chandigarh, and New Delhi Children's Hospital & Reseach Centre (NDCHRC) in New Delhi. Camps were set up that assisted mothers and children to help tackle problem and consult with doctors.
Intelliquo has been working with Nykaa since early 2018 now and is an integral part of their corporate communications and strategy execution in North India. We did their first ever big event in the capital. We also launched their store at The Chankaya. We work with the brand and reach out to media, a selected set of influencers for collaborations and bloggers who add value to the brand.
Konnichiwa Japan, an intensive, immersive cultural gala which celebrated the legacy of friendly relations between India and Japan. A platform that had artists from Japan and aficionados from India to celebrate this confluence of cultures, to showcase lesser-known aspects of Japan and strengthen the people-to-people linkages. The event was organised by the Konnichiwa Japan Club in India along with Discover India Club in Japan to facilitate an ecosystem of cultural collaboration between the two nations and create a space for synergies.
The Tea & Food Festival was handled by Intelliquo, which was the first ever festival in the capital and worked on promoting the event across Delhi NCR, the event witnessed a foot-fall of 3000+ over two days. We reached out to media for specific tea related stories and a set of influencers and bloggers were approached for collaborations who added value to the brand.
Pernia's Pop-Up Shop is a carefully curated design platform that articulates Pernia’s personal style and her accumulated experience. With this expertise at the helm, she brings you the opportunity to enhance your wardrobe with the creative excellence of our most coveted designers as well as the vibrant energy of bright young talent. A luxury and lifestyle event, held at The Hyatt Regency, New Delhi, offered a unique shopping experience with fashion shows, styling sessions and much more. Seen at the event were Mandira Wirk, Sasha Grewal, Meera and Muzzafar Ali, Poonam Bhagat and many more.
Intelliquo successfully launched Kaffa Cerrado- The Roastery, Delhi's largest roastery space. A flagship outlet by Kaffa Cerrado witnessed the best media, influencer and bloggers in the city. We reached out to the Food & Beverage and Interior media at the launch to cover not just coffee but the experiential centre offering a complete experience. The place is run by three certified roasters Krittivas, Rasalika and Saudamini Dalmia. Kaffa Cerrado has now become the talk of the town which serves the best coffee from around the world. The personalised approach to coffee roasting techniques makes each cup of Kaffa Cerrado unique and brings the best in flavours, a commitment by the brand.
Intelliquo’s team is a hand picked set of people, passionate about their jobs and ready to take on any challenges head-on.
CEO
Sonali Sokhal is a seasoned professional with over a decade and a half of rich experience in Public Relations and Marketing. Her expertise spans diverse sectors, including luxury, lifestyle, media, entertainment, education, health, FMCG, and consumer durables. Her professional journey encompasses roles in boutique and corporate PR agencies, equipping her with a profound understanding of crafting effective PR and Brand Building campaigns.
Sonali's career trajectory has seen her successfully navigate through National, Regional, and localized PR mandates. Her robust network and in-depth comprehension of India's media landscape have been instrumental in driving impactful campaigns across various industries. Her work within the PR domain has not only honed her skills but also provided invaluable insights into consumer behavior. This understanding has empowered her to collaborate with brands in devising multifaceted campaigns, spanning CSR initiatives, Experiential Marketing, Brand Collaborations, and real-time PR campaigns.
Sonali's commitment and contributions to the industry have garnered notable recognition. She was honored as an exemplary leader "Iconic Women Creating a Better World for All" at the "Women Economic Forum". This acknowledgment underscores her dedication to driving positive change and elevating the status of women in leadership roles.
Adding to her accolades, Sonali received the prestigious "Women Leader" award for North India at the esteemed "World Women Leadership Awards." This award acknowledges her exceptional leadership skills and contributions, further solidifying her position as a trailblazer in the realm of PR and Marketing.
As the CEO of Intelliquo, Sonali continues to leverage her extensive expertise and visionary approach to spearhead innovative strategies. Her commitment to excellence, coupled with her passion for transformative PR and marketing endeavors, positions her as a driving force behind Intelliquo's continued success and growth.
Consultant - PR
Malvika K. Singh has been in the PR and Marketing field for over 15 years. She has had the opportunity to work as the in-house Brand Manager for designers Rohit Gandhi + Rahul Khanna. She has diverse experience in Public Relations, Business Development, Marketing & Events across sectors including education, retail, real estate, hospitality, fashion and lifestyle. She worked with Gracia Raina Foundation when it had first started and currently helps ideate new strategies for brands like Nykaa, SoulTree and Huddle, which not just a co-working space but also an incubator that fulfils the needs of a variety of segments, including start-ups,
SMBs, and corporates.
She helps curates events and ideas for brands and reaches out to influencers / celebrities on behalf of brands and partners them for the right collaboration.
Head - Lifestyle Practice
With over 12 years of extensive PR experience in the industry, Pooja possesses a rich background in handling diverse accounts spanning the beauty, lifestyle, and hospitality sectors. Throughout her career, she has collaborated with clients from various industries, honing her skills and deepening her understanding of their unique needs and challenges. Pooja's greatest strength lies in her ability to keenly comprehend client requirements and craft tailored strategies that resonate with their objectives. Her adeptness in strategizing ensures that clients receive bespoke solutions that effectively enhance their brand presence and achieve their communication goals.
Every customer is treated as a long-term business partner
It was a pleasure working with the team at Intelliquo as they immerse into the client's needs before carving out a PR strategy and in our case, our association with them has paid us rich dividends with access to the right set of influencers in the industry. The team also ensured that we would get feedback on time to further improve the next set of engagements with the external ecosystem, including potential investors. Petsutra appreciates their effort, they are absolutely splendid PR partners.
Amol Sharma
Founder, Petsutra
We’ve engaged with Intelliquo as partners from day one, and this has been possible simply due to the passion they’ve shown in our work. Their receptiveness to brainstorm with us reinstates the personal touch they put into each task in hand. Our association with the team provides us comfort due to their precision, detailing and most importantly, tailor-made approaches for each milestone set.
Sanil Sachar
Partner, Huddle
Intelliquo focuses on driving strong media visibility for their clients, both corporate and lifestyle. Their approach is systematic, ROI driven, covering geographies effectively. Their initiatives are both strategic and tactical, with new ideas. They integrate themselves as part of the marketing team.
Neha Dagar
Marketing Head, Typhoo Tea
I got introduced to Intelliquo to take on a pilot project. In the first meeting itself, I was very happy with the knowledge, ideas and approach at how we could take this forward. The team at Intelliquo has been extremely professional in handling and advising on the activities and the benefits keeping in mind the future and benefit to the brand. I wish them the best and look forward to their continued support.
Krittivas Dalmia
Co-Founder, Kaffacerrado
Intelliquo is always on top of their A Game. Their strategic approach, positive attitude and media relations are something that we are always very confident of here at Nykaa Beauty. The team is very humble and they always welcome our feedback, which is a very important quality to nurture a client-agency partnership. We are very proud to have them represent our brand. Kudos to Intelliquo!!!
Manini Mehrotra Bhalla
Manager – Communications- NYKAA BEAUTY
Every customer is treated as a long-term business partner